PRIDEsteria: Best Bud Light Goes Trans Memes (Miller Light Also Hates You!)
Alt beers from smaller brewers (Alaskan Brewing, Big Timber Brewing, ULTRA RIGHT Beer, Birra Moretti, Yuengling...), Bud can't give their sh*t away and more Bud Light goes Trans memes + Miller Light!
The backlash agains Bud Light shows no signs of abaiting…:
Budweiser’s famous Clydesdale horses still live in St. Louis, Mo., where its brewer, Anheuser-Busch, has been making beer since the 1850s. Visitors can tour the flagship brewery to check out a vintage delivery truck and pick up a Budweiser eagle T-shirt at the gift shop.
The company’s marketing hub is about 950 miles away in a sleek building in Manhattan’s Chelsea neighborhood. Employees can brainstorm in the break room while helping themselves to beer on tap, or take a drink up to the roof deck.
These two sides of the Budweiser empire collided in spectacular fashion in March, when Bud Light’s marketers arranged for a personalized can of Bud Light to be sent to a transgender social-media star. The promotion and its aftermath made the brewer an object lesson in how not to handle a culture-war storm.
Out of touch
Anheuser-Busch works with 385 independent distributors, or wholesalers, across the country. Many of them are family-owned businesses that have carried Anheuser-Busch products for generations. The move of the company’s sales and marketing hub from St. Louis to New York in 2015, several years after Anheuser-Busch was acquired by global giant InBev, has been a point of contention. Some wholesalers have pushed the brewer to move those marketers back to St. Louis, arguing that executives in New York are out of touch with the drinkers of the company’s flagship brands. Anheuser-Busch also has marketers based in St. Louis, Austin, Miami and Los Angeles.
Many Target locations across the country feature massive June Pride month displays on an annual basis, with items this year ranging from "tuck friendly" bathing suits for transgender people to mugs that say "gender fluid." But the retail juggernaut has been criticized by some conservatives for the displays, with children’s items particularly irking many customers.
Again, we have already covered the Bud Light fiasco a few times:
But there is no shortage of memes for another post… REMEMBER: The boycott and pushback is working - so keep it up…
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Miller Light also hates you (Link: https://twitter.com/i/status/1658105536972218369):
Can’t give it away:
The final word:
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COVIDsteria: An Oral History of America’s Great Reset (Table of Contents) is a fictional satire along the lines of a Studs Terkel oral history or Max Brooks' World War Z published as a serialized book on Substack while Tales From the Great Reset is our occasional satirical short-story series and BREAD&CIRCUSES posts are weekly humor roundups. In addition, check out our Community + Links to Alternative COVID & Great Reset Resources...